Project Unity, A Global Message of Gratitude this World Health Day.
To reinforce a global message of unity, we wanted to thank our healthcare workers and leadership and reinforce the Kingdom’s safety initiatives. We projected the messages onto Salwa Palace, an iconic landmark and itself a symbol of unity for the nation of Saudi Arabia, bringing the beauty of our UNESCO world heritage site into everyone’s homes.
Our team took care to capture this and broadcast it safely, working with members of the security team to respect social distancing and safety regulations.